Check out this new video of r16! Sleek, sexy, and extremely functional. Why look down a quarter when you can look down a line?!

posted by Rule G.

We had a great debut of our new, revolutionary rulefourteen invisibrush™ golf towel at the PGA Merchandise Show, January 26-28 in Orlando, Florida. Here's some news about it!

"Consumers absolutely loved our new rulefourteen towel, and retailers discovered it to be a much better value for their customers." said Joe Borgenicht, invisibrush™ inventor and rulegolf owner. "Our customers told us that rather than spending $50 for a wet or dry golf towel and golf club brush combination that could scratch clubs, is made overseas and may break after a couple of weeks of use, golfers and golf gift buyers can spend half as much for our all-in-one tool that does it all and is built to last in the USA!"

Considered a breakthrough in golf towel technology, the invisibrush™ golf towel is an all-in-one, hybrid towel that combines an absorbent microfiber face with a coarse, brush-like scrubber backing. Designed to simplify golfers’ games and to save time, the patent pending invisibrush™ towel cleans into the grooves of a golf club better than a towel or brush alone.

“This new towel is an amazing, ground-breaking innovation,” said Gary Nicholas, course rater for Golfweek. “Now golfers will be able to pare down with less equipment to fumble with and get to the reason they are out on the course, to improve and enjoy their games.”

by Joe B.

When we introduced our new rulesixteen divot repair tool, we turned the shape of the ball marker on its head. A putt goes in when your speed/distance and target are correct. If you listen to better players during a best-ball tournament, you’ll hear them talking about aiming the putt “two-balls out.” This means they are aiming at a point that is about two ball widths to the left or the right of the cup, depending on where the break is. And once they find that point they intend to hit the putt on a straight line toward it, letting the break in the green do the rest of the work.

Thus, rulesixteen. We had the realization, “why mark your ball with something round and look down a quarter, when you can look down a line.” After all, your putting line is a line. And coincidentally the rectangularly shaped ball marker fit perfectly between the tines of the divot repair tool -- creating a really sleek, ergonomic shape that doesn’t stab you in the leg when it’s in your pocket. And for an added bonus the divot tool is magnetized so the marker jumps to it when it’s nearby. You don’t have to dig around for your marker or your tool when you need it.

When we took the idea to the USGA to see if the shape Conformed to USGA regulations (it does), we learned something very interesting. Some tour and local rules require that objects that are used as ball markers can’t be more than 2” in any direction! Remember when Feherty was penalized for using a hotel room key? The USGA recommends flat and round objects similar to a coin, but now the rectangular shape is considered to “Conform to USGA Rules.”

So, mark your ball and make your putt.

Posted by Doug V., PGA Rules Official
Rule 21 allows you to pick up and clean your golf ball. It dictates the circumstances that are the only time that you can touch the golf ball once it’s in play from teeing ground to the time it arrives on the green. Anytime you have marked and picked up your ball, when you’re entitled to relief, for the most part you can clean it. The times that you cannot clean it are easier to focus on when understanding Rule 21:
- If you pick up a ball to see if it’s unfit for play, you can only clean it to the extent necessary to determine that.
- If you pick up a ball to identify it, you can only clean it to the extent necessary to determine that.
- If you take relief (from a cart path, ground under repair or casual water for example) you may pick up and fully clean your golf ball.
However, you must be careful at other times and could be penalized for not following Rule 21:
- If a player asks you to move your ball because it may interfere or assist with his or her shot, you cannot pick up your ball and clean it under those circumstances. In fact, if you were to put the ball in your pocket for instance you could be penalized for cleaning your ball in this case.
Be careful when using Rule 21 to pick up and clean your golf ball between the tee and the green. But it helps to have a clean ball, and in golf every little bit helps!